San Miguel VIP Hospitality packs

IMG and San Miguel commissioned us to create a dramatic hospitality pack for their VIP guests travelling out to FC Barcelona and Real Madrid.

Our challenge was to design a self contained VIP pack which would be easy to carry around. We designed a special folder which attached to a lanyard, allowing the VIP to carry everything they needed around their neck. Within the special pack was their game ticket, a city guide and zcard map. The end product was unique and dramatic, and one that the client was thrilled with.