We have been working with Exsportise since 2012, helping them to create and roll out their sales and marketing collateral and brand assets.
Exsportise is a specialist English Language School that couples studying English with sports and arts coaching. In 2015 they commissioned us to work with them to realign the brand to encapsulate the success and growth that they have had. We have worked closely with Exsportise to understand their needs and to develop brand guidelines that not only promoted their persona but also could be interpreted to the different markets around the world that they sell to. Understanding the target market was crucial in this project as the majority of their target audience are foreign nationals booking places from abroad. Clear and uncluttered communication was key to not only ensure that no information was lost in translation, but also to embody a feeling of confidence and comfort in the consumer. Fresh new brand photography (undertaken by Imaginate) complemented the new brand and brought the collateral to life.
We have been retained year on year to update their collateral and have developed a strong relationship with the Exsportise team.
The new brand has been so well received that it is now being rolled out further to encompass new schools, markets and online systems.
- Brand identity
- Creation of brand guidelines
- Brand Photography
- Photographic retouching
- Brand Stationery
- Marketing brochure
- Camp specific brochures
- Advertising and Marketing collateral
- Camp literature and signage
- Merchandise and branded goods
- Arsenal Soccer Schools collateral
- Social Media elements
- Website Design and build
- Online Assessment Tool
- Online Booking System